Shopping Center

So you have a membership site. You've gotten quite popular in your niche, getting massive traffic. You're living large. Then you notice a disturbing trend: your profits are petering off. You still have tons of traffic, but you are getting less and less new traffic.

You've got a problem. While you successfully managed to capture everybody in your niche, you opted for a lifetime membership model, where you pay once for all the content. Now your very problem is that you HAVE captured everybody in your niche. There's no one left to join your site.

Rather than face eventual starvation by maxing out your niche, why not opt for a fixed-term membership model?


Fixed-Term Vs Traditional Membership Sites

Traditional membership sites have a lot in common with a marketplace. You offer your bucket of useful knowledge up for sale, and people buy it. Now they've got a direct line into your brain; they keep getting updates even if they paid years ago.

A fixed-term membership site, on the other hand, limits the length of the membership. It's like with magazines: you let your customers subscribe for a period of time, but then they must renew.

Making Fixed-Term Membership Sites Work

One thing to keep in mind is that a fixed-term membership site should be structured a bit differently than a more traditional one. Rather than an encyclopedia that people can draw from, which people browse through occasionally before forgetting about it, opt for a model that emphasizes new content.

In its simplest form, this could mean running a blog with the most recent additions posted. But you can get much better returns with more complex models. Imagine offering classes, where a subscription offers content metered out over time. A person subscribes for a month and they get 4 infusions of content. They subscribe for a year, however, and they get 44 more infusions, and a far more in-depth coverage of the material.

You could even offer different plans, like beginner, intermediate, and expert.

Regardless of how you go, Rapid Residual Pro is the bast way to make your membership site. It can handle any business model you throw at it with ease, from classes to monthly subscriptions to your basic traditional subscription site. Rapid Residual Pro even offers added features you might not have thought about needing, like secure downloads and the ability to run affiliate programs. So if you run a residual site, opt for a solution that lets you manage your site with ease.